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☆ Loud budgeting is in, quiet luxury is out. Meet the TikToker who started the financial trend
▼ + stars: | 2024-02-05 | by ( Vanessa Yurkevich | ) edition.cnn.com time to read: +6 min

“Loud budgeting is a new concept I am announcing for 2024, it’s the opposite of quiet luxury,” he said in the TikTok post, posted on December 29. In this screen grab taken from a viral video by Lukas Battle, the comedian talks about the 'loud budgeting,' trend, versus 'quiet luxury.' In an online world where luxury and opulence are constantly on display — and unattainable for most people — “loud budgeting” makes being on a budget cool and acceptable. It’s the inverse of “quiet luxury,” which flourished on social media last year and promoted not flaunting your wealth or being understated about it. But loud budgeting could be a reckoning for brands who have found success in social media marketing.

Persons: Lukas Battle, Lukas, It’s, ”, they’re, Vivian Tu, Rich, ” Tu, Giovanna Gonzalez, “, Gonzalez, “ I’m, Michael Hershfield, Tu, it’s Organizations: New, New York CNN, CNN, TIAA Institute, Wall, P Global Market Intelligence, “ Locations: New York, Cabo, “

☆ I quit a 6-figure job to create personal-finance videos on TikTok. 2 years later, my social-media business is earning millions in revenue.
▼ + stars: | 2023-11-16 | by ( Marta Biino | ) www.businessinsider.com time to read: +7 min

NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. AdvertisementThis as-told-to essay is based on a conversation with Vivian Tu, a 29-year-old content creator and founder of social-media brand Your Rich BFF. Every video of mine starts with the tagline, "I'm Vivian Tu, your rich BFF and your favorite Wall Street girly." At first, it was just ads on my videos on TikTok, and later on Instagram, YouTube, and other platforms. I don't think that's wise.

Persons: Vivian Tu, —, Morgan, Rich BFF, WME, I've, I'm Organizations: Service, YouTube, Penguin, DMs Locations: BuzzFeed

☆ My dream job wasn't worth it: Former employees at Meta, McKinsey, and JP Morgan share how they burned out and left
▼ + stars: | 2023-10-29 | by ( Aria Yang | ) www.businessinsider.com time to read: +7 min

Insider spoke to five people who left Meta, McKinsey and more on why they left and what they do now. One said he only wishes he left his $120,000-a-year finance job sooner. Lu ultimately made the decision to leave because she wanted to explore and grow in other aspects of her career, but she said leaving McKinsey came with its tradeoffs. Read more: I quit my $370K job at Meta after having panic attacks and hitting the lowest point of my life. Read more: I quit my $120K finance job and make more money with YouTube videos.

Persons: —, Vivian Tu, she's, Angelina Lu, Lu, Eric Yu, Meta, pinky, Yu, Read, Elizabeth Rosenberg, Rosenberg, Vincent Chan, Chan Organizations: Meta, McKinsey, Service, JPMorgan, McKinsey & Company, YouTube

☆ 3 young millionaires share the one index fund they'd invest in — plus the early mistake that could cost investors six figures in their retirement funds
▼ + stars: | 2023-10-19 | by ( Laila Maidan | ) www.businessinsider.com time to read: +5 min

People often turn to index funds or exchange-traded funds to simplify investing while getting exposure to diverse assets. According to an expense ratio calculator, the same setup would cost $8,278 with an expense ratio of 0.04%. It was money he would decide to scatter across nine index funds to diversify his portfolio. In 2019, he started the Personal Finance Club, which offers free and paid content about index fund investing. She sticks to one fund: the Vanguard 500 Index Fund ETF (VOO), which tracks the S&P 500 and is rebalanced quarterly to include the top 500 domestic companies.

Persons: Michael Quan, Quan, Jeremy Schneider, Treasuries, Schneider, Vivian Tu, she's, Rich, Tu Organizations: Investment Company Institute, Vanguard FTSE, Market, Fund, Finance Club, Fidelity, Street, JPMorgan Locations: Canada, Europe, Japan, New York City

☆ Here's exactly how much I made as a JP Morgan trader and Buzzfeed account executive. I have no regrets leaving behind my $656K job to become my own boss.
▼ + stars: | 2023-07-19 | by ( Aria Yang | ) www.businessinsider.com time to read: +8 min

Tu says leaving Wall Street was one of the best decisions she's ever made. I wanted to go on to Wall Street because that's what everybody else was doing. I chose Wall Street because a lot of my friends were interviewing for Wall Street jobs, and I didn't want to be left behind. I had never really thought about investing or growing my wealth until I hit the desk on Wall Street. Buzzfeed:Digital Media Strategy Salesperson, $80K base salary + commissionsAccount Executive, Client Partnerships, $100K base salary + $127K commissionsSenior Account Executive, Client Partnerships (2020), $110K base salary + $252K commissionsSenior Account Executive, Client Partnerships (2021), $120K base salary + $536K commissionsI worked on the digital marketing strategy sales team at BuzzFeed, focusing on establishing partnerships with brands.

Persons: Vivian Tu, Morgan, she's, —, JP, JP Morgan, Rich BFF, it's, I've, Rich, Aria Yang Organizations: University of Chicago, Wall, Chicago, Fifth Third Bank, JP Morgan, Media, BuzzFeed, YouTube Locations: BuzzFeed

☆ How to tell your company has layoffs planned. Some signs ‘will send shivers down your spine,’ career expert says
▼ + stars: | 2023-06-20 | by ( Ana Teresa Solá | ) www.cnbc.com time to read: +3 min

Amazon, Dropbox and Lyft had the biggest layoffs in the tech industry for April. Google and Meta Platforms are responsible for the most tech layoffs since the pandemic, according to Layoffs.fyi. Look at WARN notices in your stateSo-called WARN notices can help workers figure out if layoffs are coming, Vivian Tu, a former trader turned influencer who goes by "Your Rich BFF," said in a March Instagram video. However, sometimes companies can avoid releasing these notices by spreading out the layoffs, said Susan Houseman, director of research for the W.E. "So maybe you're going to lay off 75, say you lay off 40 one month and 26 the next to avoid WARN notice," she said.

Persons: Daniel Grill, —, José Fernández, Lyft, Vivian Tu, influencer, BFF, Susan Houseman, Houseman Organizations: Challenger, Retailers, University of Louisville, Google, Worker, . Upjohn Institute, Employment Research

From influencer marketing trends to new creator startups, the creator economy is evolving rapidly. Some voices have become authorities in the space, delving into the industry through podcasts, newsletters, and more. Insider is highlighting 23 creator-economy experts to know to stay up-to-date on the industry. Won launched his podcast in 2020 to elevate the Asian creator community and regularly interviews Asian and Asian American creators, entrepreneurs, and creatives. Here are 23 creator-economy experts who share their insights on podcasts, newsletters, and LinkedIn, listed in alphabetical order:

Persons: Jerry Won, Kamala Harris, Won, Avi Gandhi, Instagram influencer Vivian Tu, BFF Organizations: LinkedIn Locations: United States

☆ A TikToker who calls herself 'your rich BFF' is teaching 'broke adults' how to claim cash from Ikea
▼ + stars: | 2023-04-14 | by ( Aditi Bharade | ) www.businessinsider.com time to read: +2 min

TikToker "Yourrichbff" wants to help "broke adults" get cash from IKEA. In a TikTok, she spoke about how Ikea settled a 2019 class action lawsuit for $24 million. US shoppers who bought items from IKEA between 2017 to 2019 might be able to claim up to $60. At press time, her TikTok on Ikea claims had been viewed more than 674,000 times. Vivian and representatives for IKEA did not immediately respond to Insider's requests for comment sent outside regular business hours.

☆ Try this 30-day money challenge to get smarter and be more successful with your money
▼ + stars: | 2023-04-01 | by ( Emmie Martin | ) www.cnbc.com time to read: +14 min

Day 2: Find an accountability buddyYour financial goals don't mean much if you don't stick to them. This ratio represents how much of your available credit you're using at any given time. Take a look at your credit card statements for the past 12 months. There are a number of ways to check your score for $0, starting with your credit card issuer or bank, many of which offer free services to their clients. Day 16: Update your income with your credit card companyIf you've received a raise or promotion since opening your credit card, consider reporting your increased income to your lender.

☆ 'Your Rich BFF' shares 3 ways to be smarter and more successful with money in 2023
▼ + stars: | 2023-01-24 | by ( Cheyenne Devon | ) www.cnbc.com time to read: +2 min

Follow the 50/30/20 methodThe 50/30/20 method is one of Tu's favorite ways to manage her money because it can make budgeting really easy. Lastly, put the final 20% of your money toward savings, investments and paying down additional debt. Higher interest rates will cost you more in the long run, so it's smart to pay those debts off first. Next, you can turn your attention toward paying down debts with lower interest rates. Since low-interest debt tends to be less costly, you can also start putting money toward investments like your 401(k).

☆ It's a tale of 2 cities: An ex-Wall Street trader-turned personal finance influencer explains how this economic downturn can be turned into an opportunity to build wealth.
▼ + stars: | 2022-10-28 | by ( Laila Maidan | ) www.businessinsider.com time to read: +5 min

I bonds or real estate trusts are investments that can diversify your portfolio, said Vivian Tu. It takes place against the backdrop of the French Revolution between the two cities of Paris and London. On the other hand, many often view an economic downturn as an opportunity to build wealth. Another option is real estate trusts. "Right now, we are in a time where investors have so much freedom because they don't have to buy full shares," Tu said.

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